Introduction of 36Kr
The vision of 36Kr is to build up a global leading service system supporting technology innovation and entrepreneurship. Its mission is to solve SMBs’ (Small and Medium Businesses) pain points—the lack of media exposure, working space and funding—by providing news report, co-working space and financing platform. 36Kr is committed to becoming the infrastructure service platform that promotes innovation and entrepreneurship in China. Meanwhile, 36Kr also provides valuable financial information services to financial institutions and non-financial institutions which serve SMBs.
36Kr has grown into a group company with three core businesses. 36Kr has been dedicated to serving technology startups and investment since its founding in December 2010. It has set up three subsidiaries in charge of different businesses from 2016. After seven years of development, it has grown into a group company serving technology innovation and entrepreneurship ecosystem. The group owns 36Kr Media—one of China’s most influential new business media, Kr Space—the leading co-working space, and JingData—the leading financial information provider in the new economy.
36Kr Group has established its strong influence on technology innovation and entrepreneurship in China. In the past seven year, 36Kr has served over 20,000 startups, covered 150,000,000 readers worldwide, and has set up 30 co-working spaces and a database covering over 500,000 projects in the primary market. The Group has grown into one of China’s largest and the most competitive technology innovation and entrepreneurship service platform.
36Kr’s achievements on technology innovation and entrepreneurship service have been recognized by the state and local government officials. In October 2015, 36Kr was honored to meet Premier Li Keqiang as one out of four startups during the national week of “Massive Innovation and Entrepreneurship”. Over the past couple of years, a list of national and local government officials have visited 36Kr, including Vice Premier of the State Council Madam Liu Yandong, Minister of Technology Mr. Wan Gang, former Secretary of the Beijing Municipal Party Committee Mr. Guo Jinlong, Chairman of the China Securities Regulatory Commission Mr. Liu Shiyu, former Secretary of the Provincial Party Committee of Hebei Mr. Zhao Kezhi, Deputy Director of NDRC Mr. Lin Nianxiu, Deputy Mayor of Beijing Mr. Sui Zhenjiang, Party Secretary of the National Bureau of Statistics Mr. Ning jizhe as well as Standing Member of the Beijing Municipal Party Committee and Executive Deputy Mayor Mr. Li Shixiang. With the government’s initiative of “Massive Innovation and Entrepreneurship”, 36Kr’s achievements and explorations on serving startups have been highly recognized by the high-level representatives of the Chinese government.
36Kr Group has gained its unique global influence. It has become the benchmark of many resembling companies in Europe, Southeast Asia, India, Israel, etc. 36Kr’s business model was reported by Forbes, CNN, Spiegel and other well-known international media.
36Kr Group has received recognition of investment institutions. It has received investment from Ant Financial, IDG Capital, Matrix Partners China, Huatai Securities, China Merchants Group, etc.
36Kr Media’s vision is to become the leading internet new business media. With its mission to “let a few people see the future first”, 36Kr Media provides China’s technology startups, investors and professionals with cutting edge global news of technology innovation, startups and investments. 36Kr Media covers macroeconomic data analysis, policy analysis, industry prediction, as well as investment and financing news in global primary market. It is not only an information service provider for the technology innovation and entrepreneurship, but also an integrator of the industry chain and a creator of an innovative lifestyle. As The Wall Street Journal for the Wall Street, 36Kr Media is the weathervane of China’s technology innovation and entrepreneurship.
36Kr Media has grown into one of the most influential internet new business media in China. By the end of 2017, the media has covered 150,000,000 readers worldwide and has issued over 50,000 articles. As the major reporter of domestic startup projects, it has helped over 30,000 startups gain international exposure, with 90% of them having their media debuts on 36Kr Media’s news platform. 85% of the early-stage startups in China which received funding were reported by 36Kr Media. In the startups reported by 36Kr, 58% of them received investment, and 40% received investment from leading investors.
36Kr Media has built up a comprehensive content system covering technology entrepreneurship and investment. The content system includes seven modules: startup reports, business reports, flash news, international news, 36Kr TV, 36Kr Future Life and 36Kr Selected Tech News. From written reports to video clips, the media provides a panoramic view of global technology entrepreneurship and investment trends. Furthermore, the recently updated features include three paid services: startup projects recommendation and research reports for investors, knowledge columns and videos for individual users, and professional content tailored for companies and professionals in technology and entrepreneurship.
36Kr Media has leading strengths in content production, content operation and content distribution. 36Kr Media has the most competitive elite team for content production and operation, thus enjoys dominant resources in China’s media industry. The president of 36Kr Media, Mr. Feng Dagang, is the co-founder of CBNweekly and a prestigious investor. The core members of content production team came from reputable business media, including Figure, 21st Century Business Herald, Reuters, Caijing and Caixin. For content distribution, 36Kr Media has covered all the channels, dominating internet new economy content distribution and reaching the majority of online readers.
36Kr Media has made great achievements. In 2017, the media organized a list of popular activities, such as MTA Music Festival, “Amazement” Park, WISE Unicorn Conference. It was awarded “The Media of the Year” of Gold Letter Award, “The Best Innovative Media Award” by PR Newswire, and “Influential Institution of the Year” of Puhui News Award. Meanwhile, 36Kr Media was ranked the best employer of 2017 by Zhaopin.com for its outstanding corporate culture and employee benefits.
The vision of Kr Space is to build a global leading co-working space network and community. Its mission is to solve the difficulty of SMBs (small and medium businesses) and SMTs (small and medium teams) to find proper working space, and to provide a much better working environment. The slogan of Kr Space is “Be With The Best”. Before Kr Space, the supply of working space for SMBs and SMTs in China fell short of the amount required. For instance, a startup team of 10 members could only work in commercial & residential building, low-end office building or residential apartment, because those high-end office buildings would not rent their office units separately. Moreover, because the number of residential apartment has increased rapidly, and the number of commercial & residential building and low-end office building has almost remained the same in the past two decades, many SMBs in China have to work in residential apartments. Therefore, Kr Space developed a solution tailored for SMBs and SMTs, providing convenient and flexible co-working space with friendly environment. With its closed-loop of co-working space, service and community network, Kr Space aims to build global leading elite communities.
Kr Space has built up high quality co-working spaces tailored for SMBs and SMTs. Its product offerings include individual office, mobile desk and open office area, catering for companies of different size. By the end of January 2018, Kr Space has 30 co-working spaces in 9 cities (Beijing, Shanghai, Guangzhou, Hangzhou, Nanjing, Wuhan, Tianjin, Suzhou and Chengdu), and it will enter Hong Kong, Tokyo, Singapore and other markets soon. Kr Space now has 200,000 square meters of co-working space, providing 30,000 office desks for over 2000 SMBs and SMTs.
Kr Space has three competitive advantages: community, service and smart office. With its spirit “Be With The Best”, Kr Space has built up its social platform for SMBs and SMTs. In its co-working spaces, Kr Space organizes regular social activities, innovation and entrepreneurship seminars to foster communication among members and to increase their chances of meeting new business partners and opportunities. Meanwhile, the company provides both online and offline value-added services, including local life services, business registration and tax services, technology outsourcing, product marketing, fund-raising services, etc. Kr Space has developed its smart office system independently, including Access Control System, Cloud Printing System and Office Control System, providing more efficient working methods for its members and more efficient operation management for the spaces.
Kr Space has attracted leading investors for its fast development. In January 2016, Kr Spaces was separated from its parent company 36Kr, started to operate independently and finished A round fund-raising. In the following November, Kr Space received over 200 million RMB A+ round funding from Prometheus Capital and IDG Capital. In July and September 2017, it received several hundreds of million RMB investment in another A+ round funding from CMIG and IDG. In November 2017, Kr Space finished its Pre-B round funding of 600 million RMB.
Kr Space has received multiple important awards. It was awarded “China’s Model Company of Co-working Space in 2016” by China Index Academy, “Excellent Co-working Community” of the 14th Jingrui Science and Technology Award by China Real Estate Chamber of Commerce, and “CBDA Design Award—The Most Innovative Design Institution” by the 5th China Architecture Ornamentation and Design Art Exhibition.
The vision of JingData is to become a global leading financial information provider in the new economy. JingData seized its development opportunity as China has become a vigorous force in the global primary market and mobile internet industry. With the rising activities of startups and investment, investors need more information to support their investment decisions. However, the market lacks of a trustable primary market information service provider. Therefore, JingData was founded to provide comprehensive financial data, especially its unique primary market information, helping financial institutions and non-financial institutions get better access to the startup projects’ information and other intelligent financial data. Meanwhile, JingData helps the startups find their potential investors more efficiently. JingData also offers investment institutions with Asset Management System, to increase their investment management efficiency. JingData does not only serve Chinese market, but will expand internationally in the near future, with its vision to become the global leading primary market financial information provider in the new economy.
JingData has three core businesses—JingData Insight, JingData Startup & Investment Matching Platform, JingData Asset Management System. JingData Insight provides financial data service for financial institutions of both the primary market and the secondary market, as well as non-financial institutions. With its unique strength in primary market data, and strong capacities in secondary market and new-economy data, JingData provides a better new-economy data user experience. JingData Startup & Investment Matching Platform provides startups with higher media exposure and provides investors with dynamic industry analysis and channel to detect and track the promising startups. JingData has collected more than 500,000 projects’ information, and has over 7,000 registered investment institutions and over 12,500 active investors on the platform. JingData Asset Management System provides private fund investment managers with services including investment analysis, customer relationship management, investment process management, etc. JingData Asset Management System can increase private funds’ efficiency in investment decision-making and internal operation, and increase their investment portfolios’ returns.
JingData has two major competitive advantages— data sourcing and data processing technology. Backed by 36Kr’s diversified businesses, JingData has covered all the primary market data sources and has established a structurized data system, serving all the possible financial needs. JingData has gained competitiveness in the width and depth of data. For data processing technology, JingData has built up its own data-source structuring and dynamic optimizing model, through precise data mining, machine learning, artificial intelligence and specialized data operation. Moreover, it has been cooperating with LOCKet and Knownsec to make sure data security.
JingData’s core team has rich experience in Big Data technology, enhancing its competitive advantages. The core team members have search engine, data research and management experience at Microsoft US headquarter, Microsoft Research Asia, YAHOO Beijing R&D Center, Tencent and Ksyun. Some of them are successful serial entrepreneurs and international patent holders.